3 Reasons Why Singapore Is Good For Your Business

Companies and entrepreneurs have more reasons to set up business in Singapore. A research provided by Rivkin revealed low-talent risks in the country, an important factor to consider when setting up a business in a new location. What does this mean for your business?

1.  You will have a higher chance of finding highly skilled employees for your business. When you decide to open up a new branch or relocate your business to a new location, it is paramount that you hire experienced and skilled employees to maintain the quality of services that you offer and make sure that clients remain happy. Singapore's low-talent risks mean that you fill in those empty position with highly skilled employees ready to take on existing clients as well as create new opportunities by finding quality business leads.
2. Longer employee tenure. Your company invests a lot on your employees so that they can help your company grow. In Singapore, you will have a higher chance of retaining skilled employees that will keep your clients satisfied with excellent service.
3. Faster business growth. Because you are able to hire and retain skilled employees, you can expect quick growth for your business. Look forward to regular business appointments that provide new opportunities for your company everyday.

To help your b2b company become more profitable, you can hire a telemarketing company to do the b2b lead generation and set business appointments for your company. This way, your employees can better concentrate on improving services, keeping clients happy, and closing business deals.

Available Marketing Channels In Singapore

Singapore, which is home to hundreds of companies, is a prime location for generating business leads. however, the question is “which is the best marketing channel to use to acquire these leads?” The following are among the various marketing channels available in the country that b2b marketers can choose from:

• Telemarketing - as always, properly executed and well targeted b2b telemarketing still deliver the best possible results compared to other marketing strategies. Although there is a proposed law labelled Personal Data Protection Act (PDPA) to control telemarketing calls to phone numbers, organizations that have been provided express consent by businesses to contact their numbers can still continue telemarketing. Furthermore, the proposed bill is expected to include safeguards that will lessen the impact of the PDPA on business to business transactions.

• Social media - Singaporeans’ eagerness to embrace new technologies and include this in their day to day lives makes social media a viable business to business lead generation channel for Singaporean b2b marketers. Singaporeans spend a large amount of their time online using social media, therefore, leveraging this digital channel to connect on a personal level with business leads will definitely yield favorable results.

• Email marketing - b2b marketers can easily connect with targeted business leads using email marketing due to the availability of mobile internet.

• Sms messaging - This marketing channel is popular with Singaporean marketers due to the proliferation of mobile phones. Similar with telemarketing, this channel is expected to be regulated once the PDPA has been implemented.

• Direct marketing - various direct marketing channels including direct mail, mail orders, television sales as well as telemarketing are actively supported by the government. The Singapore government will provide financial assistance incentives for b2b companies who wish to market their brand using these traditional marketing channels.

Market Research Surveys: A Beneficial Investment for Singapore

For a lot of companies in Singapore, if they seek to improve their business potentials, then they would stand much to benefit from the use of reliable market research surveys. The use of phone surveys allows the firm a clearer idea about the market they serve. In addition to that, using market surveys provide the firm excellent means to identify potential business partners whom they can do business with. With the use of market profiling services in mind, this could perhaps explain the ability of Singapore to stay profitable despite the world still suffering from the recent financial crisis, which was bad enough that it brought a lot of giant economies down. By using outsourced lead generation services, good business leads could be generated this way.

Even if pundits are saying things to the contrary, the use of market profiling techniques such as telephone surveys has been able to provide countless firms the means to be more efficient and effective in the markets that they serve. By creating a fast feedback loop, customers can quickly inform the company about anything that needs to be improved on, not to mention provide crucial business details that a company can use for their operations. This is made possible with the use of modern telemarketing methods that lead generation firms now employ. Indeed, telephone surveys can make a company’s business performance become better. It can increase profits, improve market standing, as well as bring new business opportunities and prospects back to the client firm.